Director of Sales - Hotel

This 4-star hotel with approximately 300 rooms is part of a dynamic and growing hotel group. What once started on a small scale has grown into a strong name, both nationally and internationally. Authenticity and innovation are at the heart of the concept, always with a focus on guest comfort.

Thanks to its easy accessibility, business travelers, tourists, and local visitors can all find the hotel with ease. Whether it’s an inspiring meeting in a unique location, discovering trendy food & beverage outlets, or enjoying a refined cocktail at the bar – there is something for everyone.

In short, a contemporary hotel concept with a warm, personal touch.

As Director of Sales, you are the main point of contact for the commercial department for clients, team members, and other departments within the hotel. You will lead a sales team of five people.

• You help define sales objectives and annual plans based on the corporate strategy and translate them into concrete actions.
• You actively contribute to the further development of a strong network: colleagues, owners, general managers, local authorities, etc. Creating visibility is a top priority.
• You contribute to an innovative marketing strategy and ensure strong positioning of the hotel.
• You actively seek out new clients and opportunities.
• You manage and develop key accounts (companies, groups, events) and negotiate contracts.
• You monitor market trends and competitors and adjust actions where necessary.
• You organize and participate in sales activities, events, and trade fairs.
• As a true coach, you identify development needs and focus on maintaining a positive team atmosphere as a manager.
• You work closely with other departments to maximize commercial opportunities.
• You are part of the management team and contribute to thinking about the future and growth of the hotels.

For this position, we are looking for a candidate with a proven track record in sales, preferably in the hotel or hospitality sector. You have leadership skills and are eager to grow further in the strategic aspect.

• Additionally, the following are important:
• Several years of experience in sales, preferably already in a managerial role
• Excellent communication skills in Dutch and English; knowledge of French is a plus
• A service-driven and results-oriented mindset comes naturally to you
• You are a persuasive communicator and understand the importance of listening

An attractive salary based on experience, supplemented with additional benefits including a company car with fuel card and a mobile phone subscription.